💼 Professional Ads

LinkedIn Ad Preview Tool

Master the world's premier B2B advertising platform. Test your introductory text, professional headlines, and CTA buttons for maximum lead generation.

📝 Campaign Editor
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👁️ Desktop Feed Preview
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Acme Solutions 12,500 followers Promoted
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Your introductory text will appear here. For B2B audiences, focus on problem-solving or data-driven insights.
1200 x 627 Image
The Future of Enterprise SaaS example.com
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📖 How to Optimize LinkedIn Ads

01

The "See More" Break

Introductory text is truncated after ~150 characters on mobile. Ensure your primary value proposition is in the first sentence.

02

70-Character Headlines

Keep headlines concise. If they exceed 70 characters, they may be truncated, especially when paired with a long CTA button.

03

Professional Imagery

LinkedIn users respond well to high-quality photography, infographics, or clean, branded illustrations that look "corporate" yet modern.

04

Contextual CTAs

"Download" works exceptionally well for lead magnets (Whitepapers/Ebooks), while "Register" is the standard for Webinars.

💡 LinkedIn Ad Specifications

LinkedIn Single Image Ads are the workhorse of B2B marketing. They appear directly in the feed of decision-makers and professionals.

  • Introductory Text: Up to 600 characters, but 150 or fewer is recommended for better mobile performance.
  • Headline: 70 characters max to avoid truncation.
  • Image Ratio: 1.91:1 (Desktop/Mobile) or 1:1 (Square). 1200 x 627 pixels is the standard recommendation.
  • Audience Tone: Unlike TikTok or Facebook, LinkedIn audiences prefer a professional, educational, or industry-focused tone.